Hello, I’m Alicia
a Product Manager & Agile Coach.

I build products that are innovative and delightful to people.

See What I do

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“If we focus on collecting stories in our customer interviews, opportunities will emerge from those stories.” – Teresa Torres

It's no coincidence that my results to my recent personality test came back as a chameleon. As a product manager I've found myself have to blend in whatever room I was in. When dealing with engineering I needed my technical hat, when working with sales I needed my story telling hat, when sitting with users I needed my empathic hat. The list goes on and on for how multifaceted a product manager needs to be.

My services

The key characteristics of an impactful Product Manager is cultivating strong team cultures, customer obsession, and effective communication.

01

Product Strategy & Vision

Developing a clear product strategy that is compelling to customers and aligns with the companies goals and vision.

02

Market Research & Analysis

Conducting market research to identify customer needs, market trends, and competitive landscape.

03

Product Planning & Roadmapping

Collaborating with cross-functional teams to define product requirements and specifications.

04

Product Launch & Marketing

Developing go-to-market strategies and launch plans to maximize product adoption and market penetration.

05

Data Driven Decisions

Analyzing data, user behavior, and feedback to identify areas for improvement and drive product optimization.

06

User Experience & Design

Advocating for user-centric design principles and conducting user research to understand user needs and preferences.

What People Say About Me

With every person or company I cross paths with, my goal is to leave the entity better than I found it. Although the adolescent advice "Treat others how you want to be treated" seems so minute, it has carried with me throughout life.

"Alicia and I worked together on a Microsoft engagement at IRM, Dept. of State, Washington DC . Alicia is brilliant and focused on what she delivers in a most efficient way. She has a leadership quality of presenting on her Architectural design to a wide audience at Dept. of State. Alicia is always approachable and ready to help her peers to go way and beyond her ability to ensure the growth of Team’s performance. She is an asset in the latest technology world."

John Emile Lucien

Sr. Service Engineer
FastTrack for Azure

“Alicia’s ability to create culture within teams is the driving force behind her success. She is a leader who raises the bar, pushes others to grow and has a great time. I’m glad IM academy got to experience her impact.”

Jason Brown

COO IM Academy

“Alicia is generous and inspirational. In our conversations she was intentional with helping me excel and identify areas of improvement. At her core she cares about serving the entire team."

DeVonte Brooks

Sales Rep

Other Clients

Let’s Create Something
Special.

The process of transforming an idea into a product that solves customers problem is very rewarding. Whether it's developing something new or scaling your current product I'd love to collaborate and enhance growth.